The first whisky to ever carry the Chivas Regal name was launched in 1909. It was a 25 year old, designed as the first luxury whisky targeting the booming cities of North America.Chivas Regal 25 Year Old was an immediate success and became “one of the most talked about new imported consumer goods among the well to do stratum of society in the New World”. Upper echelon hotels and restaurants up and down the Eastern seaboard hounded Chivas Brother’s agents for a single bottle or two whose contents, they promised, “would be meted out solely to their best and wealthiest clientele”.
Today’s Chivas Regal 25 Year Old Original is inspired by the original luxury Scotch launched by Chivas Brothers in 1909.
'It has been a great privilege to create Chivas Regal 25 years old because as a Master Blender we do have our dreams, and for me this is a dream come true. Hopefully this will also be a dream come true for many people when they taste this luxurious Scotch whisky.'
Elegantly smooth and perfectly balanced. Rich character yields an abundance of flavour and aromas
Enticing fruity aromas of sweet orange and peach, followed by notes of marzipan and nuts
Hints of rich mik chocolate orange and a fondant creaminess
Smooth, rounded and luxuriously long